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Friday, August 26, 2011

Practical Simple Marketing In the News - 8/26/11

Practical Simple Marketing In the News
Are you ready for links and resources shared on Twitter and tagged #practicalmktr grouped here together in Practical Simple Marketing In The News for this week ending 8/26/11?

Simple & Practical Marketing Data

  • Lots good Facebook data, case study insights from eMarketer webinar deck: http://ow.ly/68mCC #practicalmktr  

    Practical Marketing Advice

      Simple Marketing Inspiration

      • What Twitter might be when it grows up. @JohnBattelle thinks out loud http://ow.ly/62Y5o #practicalmktr 
      • What's your take on ZMOT - the Zero Moment of Truth? http://ow.ly/6a0hM #practicalmktr 
      • Great examples re: social media and tourism industry http://ow.ly/62W3K #practicalmktr 
      • Colleges and Universities are adopting social media http://ow.ly/62Yf2 #practicalmktr 

        Brands Being Practical With Social Media

        • Obama & Foursquare: http://ow.ly/68vbQ Coming election will be very interesting for continued social media evolution #practicalmktr
        • Love this example of how National Assn of Realtors used social media to take convention to bigger audience http://ow.ly/68uO3 #practicalmktr 
        • Whole Foods and social media: to educate, interact, keep brand, culture fresh: http://ow.ly/68nvR #practicalmktr 

        Here's a link to previous editions of Practical Simple Marketing In the News.

        Thank you for reading!

        If you enjoyed this post, consider subscribing to Simple Marketing Blog via email updates or RSS.

        Best,

        C.B.

        Image credit: “#PracticalMktr” Wordle by CB Whittemore

        Tuesday, August 23, 2011

        Recapping Google+ in the News


        Recapping Google+ in the News
        Have you spent much time on Google+? What do you think? CBSAC/NY co-president Penny Hammond and I recently used a Google+ hangout to hold our weekly teleconference and we were both delighted with the experience. Given its rapid evolution - and social networking relevance - I thought I would recap Google+ links shared in my weekly Simple Practical Marketing In the News articles.

        I'll continue to add news ones as I come across. In the meantime, you'll find these articles helpful as you explore, experiment and spend more time.

        Please do let me know of other Google+ related articles you come across. I'll add them to the list!

        6/30/11: Google+: An Introductory Tour from Jason Falls

        7/7/11: The PR and Marketing Implications of Google+ by Shel Holtz

        7/7/11: 5 Google+ Features Small Business Owners Should Use by Shashi Bellamkonda

        7/11/11: 40 Google+ Tips for Newbies by MarketingProfessor

        7/12/11: Is Your Business Ready for Google+? on D&B Credibility Insights

        7/13/11: The Surprising (Content) Future of Google+
        The Platform Is Not About Competing With Facebook, but It Will Revolutionize How People and Brands Share Content by Ian Schafer from AdAge

        7/22/11: Google+ in the News: Why Google+ is great for SEO, by Alex Smith

        7/25/11: Google+ Has Mark Zuckerberg's Attention, Shouldn't It Have Yours? by Heidi Cohen on ClickZ

        7/26/11: Google+ tips and tricks: 10 Tips for New Users and Google+ tips and tricks: 10 Hints for New Users by Amy-Mae Elliot from Mashable

        7/28/11: Why Google+ Will Make A Splash, Not A Wave, In The Community Pool by E.B. Boyd from FastCompany

        7/29/11: Google+ is the golden ticket to the chocolate factory of social media by Graeme Lipschitz from memeburn

        8/1/11:  SWOT: Five Ways Google+ Can Become Mainstream by Jeremiah Owyang

        8/9/11: 5 Plus Google +1 SEO Tips from Googleplex in Mountain View, from Jonathan Allen, Searchenginland

        8/10/11: 7 Ways for Marketers to Maximize Google+ Now by Mark Ivey from MarketingProfs


        Happy Google+ing! Let me know what you like most/least and how you use Circles. What are you doing with people you're not sure what to do with? What other features are you delighted with?

        Best,

        C.B


        Image credit: The Social Penguin Blog

        Friday, August 19, 2011

        Practical Simple Marketing in the News - 8/19/11

        Practical Simple Marketing In the News
        Happy Friday to you! Here are links and resources shared on Twitter and tagged #practicalmktr grouped here together in Practical Simple Marketing In The News for 8/19/11.

          Practical Marketing Advice


          • 7 ideas for putting Google+ to work via ClickZ http://ow.ly/622nd #practicalmktr 
          • RT @nhsocial: How much to you know about Google+? Here's what @jowyang says about it so far - http://ow.ly/5ZQLw #practicalmktr 
          • Google+ advice fr @MarkIvey via @marketingprofs http://ow.ly/62VDe #practicalmktr
          • Bookmark this 10 must-have templates for content marketers post fr @michelelinn #CMI http://ow.ly/62TVU #practicalmktr 
          • 12 most effective ways to be likeable on Facebook via @davidkerpen http://ow.ly/62VtT #practicalmktr

            Simple Marketing Inspiration

            • @AventeTile: RT @saxonhenry: RT @adroyt: Thx 2 @LADYfabrics for putting this on our radar: your moment of truth.. http://t.co/iheGNNY #practicalmktr 
            • Whether U do ecommerce or not, terrific #practicalmktr advice: building relationship in 3 simple steps http://ow.ly/62VzX 

              Brands Being Practical With Social Media

              • Elf alert! Macy's unleashes 10k elves around country. Find 1; remake it. Daily clues on Facebook, Twitter http://ow.ly/62en2 #practicalmktr 
              • Using social media to design a library under short deadlines: http://ow.ly/622ct #practicalmktr 
              • How proactive: social media find place in classroom [and in NJ no less :-)] http://ow.ly/62zOT #practicalmktr 
              •  Brilliant! 5 ways museums R reaching digital audiences [& changing #retailexp] http://ow.ly/62VxO #practicalmktr

              Here's a link to previous editions of Practical Simple Marketing In the News.

              Thank you for reading!

              If you enjoyed this post, consider subscribing to Simple Marketing Blog via email updates or RSS.

              Best,

              C.B.


              Image credit: “#PracticalMktr” Wordle by CB Whittemore

              download-10-tips-for-getting-started-wit

              Wednesday, August 17, 2011

              'Like' Simple Marketing Now on Facebook: Get 20 Tips

              'Like' Simple Marketing Now on Facebook: Get 20 Tips
              If you haven't yet 'liked' Simple Marketing Now on Facebook, I invite you to do so now. In fact, if you do, you are in for a treat... in the form of two Top Ten Facebook tip sheets!

              More specifically,

              10 Tips for Getting Started with Facebook
              and
              10 Tips for Starting a Facebook Fan Page

              I inaugurated both tip sheets during my July Kinnelon Library Social Media Presentation Series [this link includes the Slideshare to my overview presentation for the series] and got terrific feedback.

              The best part about the Facebook focused presentation was learning that one participant, after considerable trepidation, decided to take the Facebook plunge [see Facebook & Social Media Wednesdays, Kinnelon Public Library]! She is now enjoying it under her terms.

              Back to the Simple Marketing Now Facebook page - I'd love for your feedback on my 20 Facebook Tips. Are they helpful? Would you add to the list?

              To download the tip sheets, simply click Like Simple Marketing Now, enter your email address and download.

              Or, if you're already a Fan [aka a 'liker'], simply go to the Welcome Tab on the left hand sidebar. There you can enter your email address and download the documents.

              Thank you, and I look forward to hearing your comments on the Simple Marketing Now Facebook Fan Page [we might as well stay Facebook-focused, right?]

              Given the Facebook flavor of this post, you may be interested in these 3 recent posts on the subject:
              Best,

              C.B.



              Friday, August 12, 2011

              Practical Simple Marketing in the News - 8/12/11

              Practical Simple Marketing In the News
              Here are the 8/12/11 links and resources shared on Twitter and tagged #practicalmktr grouped here together in Practical Simple Marketing In The News.


              Simple & Practical Marketing Data

              • Ideas on how to make use of social data: http://ow.ly/5WUCB Which do you find most valuable? #practicalmktr
              • Are you familiar with this resource? Muck Rack: journalists on Twitter http://ow.ly/5WWFe #practicalmktr
              • RT @AventeTile Top SE ranking data RT @imadnaffa: Top Google Ranking Captures 18.2% of Clicks - Search Engine Watch http://bit.ly/pHbHgQ #practicalmktr
              • Interesting 5 tips for marketers re: millennial digital habits from AdAge http://ow.ly/5WXVj What have you observerd? #practicalmktr

                Practical Marketing Advice

                • Lots good ideas re: how to create lovely content http://ow.ly/5WXYX What are your tips? #practicalmktr
                • Excellent advice! 10 social media mistakes small businesses can avoid: http://ow.ly/5WUv3 #practicalmktr
                Google+ in the News:
                • FYI - how Google+ fits into SEO http://ow.ly/5WXfE #practicalmktr
                • RT @AventeTile Great posts for biz owners usings G+: 5 Plus Google +1 SEO Tips from Googleplex http://ht.ly/5ZUTi #practicalmktr
                • Google+ tips and tricks from Mashable http://ow.ly/5WXvR #practicalmktr
                • Love notion of Google+ & chocolate factory of social media http://ow.ly/5WXcZ #practicalmktr

                Simple Marketing Inspiration

                • Engaging like a human. Yes! #retailexp #practicalmktr http://ow.ly/5WXXL
                • RT @brennermichael: 3 Tips for Starting Your Social Media Marketing Campaign http://ow.ly/60DPZ |CB: gr8 #practicalmktr advice

                  Brands Being Practical With Social Media

                  • How Conagra's brands build online communities http://ow.ly/5WXgw #retailexp #practicalmktr
                  • Great perspective on how to integrate social media from First Direct - a Bank! http://ow.ly/5WXQM #practicalmktr
                  Here's a link to previous editions of Practical Simple Marketing In the News.

                  Thank you for reading!


                  If you enjoyed this post, consider subscribing to Simple Marketing Blog via email updates or RSS.

                  Best,

                  C.B.

                  Image credit: “#PracticalMktr” Wordle by CB Whittemore

                  Tuesday, August 9, 2011

                  Avoiding Bad SEO: How Do I Series

                  Simple Marketing Now's How Do I series
                  Have you come across instances of SEO [search engine optimization] that you just weren't comfortable with? Or that didn't read right on a website? The instances I've come across lately inspired this latest article in the How Do I social media marketing series: Avoiding Bad SEO.

                  You can read it by clicking on this link:



                  If, after reading that, you need some additional SEO inspiration, check out this other post titled: The Business of SEO: Get Found.

                  What examples of bad SEO techniques have you come across in your web travels? What bothered you about them? What advice would you give business owners for avoiding them?

                  Let me know in the comments.

                  Thanks,

                  C.B.

                  Friday, August 5, 2011

                  Practical Simple Marketing in the News - 8/5/11

                  Practical Simple Marketing In the News
                  Hurray it's Friday! Here are the 8/5/11 links and resources shared on Twitter and tagged #practicalmktr grouped here together in Practical Simple Marketing In The News.

                      Practical Marketing Advice

                      Wednesday, August 3, 2011

                      Want to Get Started with Social Media? Ten Tips...

                      Want to Get Started with Social Media? Ten Tips...
                      I mentioned in Content Talks Business Blog on SimpleMarketingNow.com that I was revisiting my How Do I? series and creating from it several Tip Sheets and Guides.

                      I'm here today to share with you the very first of those Tip Sheets: the Top 10 Tips for Getting Started in Social Media.

                      Intrigued? I hope so!

                      You can download the tip sheet by clicking on this link which will take you to the landing page for this document. Simply enter your email and you can download the document.

                      Doing so also means that you'll be able to download the newly created full guide for getting started with social media once you've digested the Top 10 Tips...

                      I welcome your feedback and hope you'll enjoy these newly created resources.

                      Please do share your feedback in the comments.

                      Please do feel free to share this link with others who might be interested.

                      Best,

                      C.B.


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