Not all visitors, prospects or customers are the same. For that reason, you should consider identifying and developing personas for your business to create content that truly adds value.
To learn more, here is my latest article on Content Talks Business Blog:
Thanks for reading!
Best,
C.B.
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Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB