Getting Found Online Matters More Than Ever!

Yes. It does. Really. Check out my original article, titled:

Data on Why 'Get Found Online' Matters in Marketing: ZMOT, Pew, GE Capital

(Here's a link to the latest GE study on the subject, titled GE Capital Retail Bank’s Second Annual Shopper Study which outlines the digital path to major purchases and confirms that 81% research Online before visiting store.)

Let me know what you think.

Thanks for reading!

Best,

C.B.