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Tuesday, August 28, 2012

Why Online Conversations Matter

Do check out this article which came out of my presentation at Natural Beauty Summit Americas [NBSA]:


I'd love to hear your thoughts.

Best,

C.B.

Friday, August 10, 2012

Practical Simple Marketing in the News - 8/10/12

Practical Simple Marketing In the News
Happy Weekend! Here, for 8/10/12, are links and resources shared on Twitter and tagged #practicalmktr grouped here together in Practical Simple Marketing In The News.


Simple & Practical Marketing Data

  • Data on who influences whom on Facebook. DYK women influence men!! ow.ly/czvsX #practicalmktr
  • Insights on how people use mobile apps: ow.ly/cKqcj i-users = more loyal! #practicalmktr
  • Interesting social media distinction: midsized businesses suffer gap ow.ly/czvyS #practicalmktr

    Practical Marketing Advice

    • Love this advice of public speaking from @Phil_Pond ow.ly/cGB2g #practicalmktr
    • Wise perspective on blogger outreach from @leeodden ow.ly/czvCg #practicalmktr
    • Gr8 #practicalmktr advice: RT @jmctigue: 5 More Ways to Shorten the Sales Cycle With Inbound Marketing - dld.bz/b7stA
    • What's your social media routine? 6 steps from @socialmedia2day ow.ly/czvDR #practicalmktr
    • Be interesting when nurturing leads. #practicalmktr advice fr #CMI: http://ow.ly/cKrx6
    • Don't start campaigns on Friday, and fewer is better ow.ly/cKof2 #practicalmktr
    • Comments? embedding copyright-infinging video not a crime ow.ly/cKqx4 #practicalmktr

      Simple Marketing Inspiration

      • Social media in action: how Met athlete reacts to good/bad via Twitter: ow.ly/cpzGp #practicalmktr
      • Open access to research, true peer review: academic journal pub process evolves ow.ly/cKoUa #practicalmktr
      • R U thinking re: evolution of brand relationships with fans & customers? ow.ly/cKqiR #practicalmktr
      • 4 pillars of successful brand bulding. #practicalmktr goodness fr @hootsuite CEO Holmes ow.ly/cKoCu
      • Social technologies promise value, productivity in orgs [think social business] ow.ly/cKnjP #practicalmktr

        Brands Being Practical With Social Media

        • Using Pinterest for niche marketing: Bloomingdales ow.ly/czv3I #practicalmktr
        • Social media in action with police: ow.ly/czvn9 #practicalmktr
        • Case study: Farmers Insurance helps agents use Facebook for ROI ow.ly/czvqj #practicalmktr
        • How Zappos uses/mines Facebook insights ow.ly/czPOc #practicalmktr
        • TIme Magazine Google+ case study: ow.ly/czvIf #practicalmktr
        • Great story! Nicely done Jack Daniels w yr cease/desist letter ow.ly/czMqf #practicalmktr
        Here's a link to previous editions of Practical Simple Marketing In the News.

        Thank you for reading!

        If you enjoyed this post, consider subscribing to Simple Marketing Blog via email updates or RSS.

        Best,
        C.B.

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