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Tuesday, March 16, 2010

Anticipating Surfaces 2011

Surfaces Education Advisory CouncilBelieve it or not, even though Surfaces 2010 is still fresh in my mind, we've already started anticipating Surfaces 2011.

Preparations are officially underway. The Surfaces Education Advisory Council met last week to review, discuss and prepare for Surfaces 2011 which will be momentous from multiple perspectives! Why? Because of several changes.

First in venue. Surfaces 2011 will take place at the Mandalay Bay instead of the Sands Convention Center.

For the first time ever, Surfaces will co-locate with StonExpo/Marmomacc Americas, the #1 North America stone industry event.

Surfaces 2011 timing - January 25 through 27, 2011 - coincides with that of Winter 2011 Las Vegas Market.

We met with the StonExpo Education Advisory Council and really enjoyed the perspectives they brought to our conversations. I anticipate the co-location creating a rich environment where retailers, designers, distributors, manufacturers and everyone in between will benefit from related surfaces [e.g,. marble, concrete, stone... in addition to carpet, wood, vinyl, ceramic, etc.] and broader perspectives relating to the environments that all of these products create.

Especially since Surfaces 2010 wound up being the most fascinating Surfaces for me yet with two educational sessions, one-on-one sessions, a tour of Zappos corporate headquarters [the subject of an article in Floor Covering Weekly titled "Powered by service" in the 2/25/2010 issue and soon of a Flooring The Consumer blogpost], an incredible tour of the Encore [Carpetology blogpost coming], and marvelous meetings with friends I had, to that point, only met online.
For the first time ever, I witnessed Twitter - via #surfaces - playing a role in the show. If you don't believe me, check out the Twitter transcript in Twitter & Surfaces 2010.

I missed meeting WD Flooring, but hope to do so at Surfaces 2011 if not before.

For more perspective on Anticipating Surfaces 2011, listen to Kemp Harr's interview: Joan Ceccarelli Discusses Design Trends in the Residential Market From a Designer Perspective

Joan Ceccarelli, Residential Interior Designer in Park City, UT, and Kemp Harr discuss residential flooring trends and Joan's role on the Surfaces Education Advisory Council. Listen to the interview to hear about current trends in the residential flooring sector and ways to keep abreast of this changing market.

Thank you, Hanley-Wood, for the opportunity to provide insights on the Surfaces Education program and for ensuring that we have so much that is exciting to anticipate about Surfaces 2011!

Photo Above:
Surfaces Education Advisory Council 2011, from left to right: Jon Namba, Larry Nagle, Kelly Cooper, Joan Ceccarelli, Scott Perron, Chelsie Thornton, Mike Micalizzi, C.B. Whittemore, Kemp Harr and Paul Friederichsen.

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