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Tuesday, May 17, 2011

Recapping NJ AMA 5/10/11 Presentation: Managing Your Reputation in a Social World

NJ AMA 5/10/11 Presentation: Managing Your Reputation in a Social World
I really enjoyed my 5/10/11 NJ American Marketing Association (NJ AMA) Presentation: Managing Your Reputation in a Social World.

I had been looking forward to meeting Natalie Piccotti, vice-president of programming for NJ AMA, in person given our intense exchanges of emails, phone calls and tweets. However, I didn't expect to see Mary Ann Blackburn whom I first met on May 25th, 2010 at Social Media Club North Jersey: Customer Feedback In a Social World. And, I didn't expect to meet so many interesting marketers who brought such diverse perspectives to this discussion on social media marketing and social reputation management - from pharmaceuticals, to non-profit, branding, associations, finance, medical and a few more in-between.

Here are the slides from my presentation  Managing Your Reputation in a Social World! If you're interested in some of the articles I refer to, you'll find the links in this post titled Highlights from the MarketingProfs online seminar about Managing Your Social Reputation.

Managing Your Reputation in a Social World - American Marketing Association - New Jersey Chapter

View more presentations from NJAMA
CB Whittemore with NJ AMA President Elect Andre Paquin
CB Whittemore with NJ AMA President Elect Andre Paquin
During my presentation, I referred to several authors and their books. Here they are with links directly to Amazon:
I think you'll also enjoy these authors who are friends and talented marketers:

CB Whittemore with NJ AMA President Sandra Ghezzi
CB Whittemore with NJ AMA President Sandra Ghezzi

From David Rogers: The Network Is Your Customer: Five Strategies to Thrive in a Digital Age
    Finally, here is a link to my *timely* Content Marketing Institute article titled 6 Ways to Manage Your Online Reputation.

    Thank you, Sandra Ghezzi and Andre Paquin, for inviting me to speak.

    Thank you to all the New Jersey chapter of the American Marketing Association (AMA) members and guests who attended the 5/10/11 presentation for your warm welcome and wonderful questions. I really enjoyed myself!

    If you have questions relating to Managing Your Reputation in a Social World, please don't hesitate to ask.

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