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Tuesday, October 19, 2010

Press Release: Bathroom Blogfest 2010

For Immediate Release: October 18, 2010

Bathroom Blogfest 2010 Draws 33 Bloggers & 41 Blogs To Focus On Experiences 'Stuck In The 60s
Perspectives Reflect Universality of Bathrooms with Mad Men Twist

Kinnelon, NJ – The 2010 Bathroom Blogfest, now in its fifth year, brings together 33 bloggers from the U.S., Canada, the UK and India to address the 2010 Mad Men inspired theme “Stuck in the 60s?” A blogfest brings together writers who direct their blog posts around a single subject while making the subject relevant to their readers during a specific timeframe. Between October 25 and 29, these experts in marketing, customer experience and service, public relations, library sciences, museums, home & interior design, life, retail, flooring and healthcare IT/RTLS will call attention to improving the overall bathroom experience for end users via their 40 blogs during Bathroom Blogfest 2010.

“This year’s theme “Stuck in the 60s?” is inspired by Mad Men, the show that has captured the imaginations of many for its portrayal of life in the 60s when social and cultural taboos meant that many critical aspects of life – like bathrooms – were ignored, glossed over and treated dreadfully,” said Christine B. Whittemore, who manages the Bathroom Blogfest. “The result is that end users suffered. By calling attention to modern day instances that are “Stuck in the 60s?”, we can reinforce the value associated with being more responsive to the end user experience be those users customers, clients, patients, patrons or consumers,” said the chief simplifier of Simple Marketing Now, Kinnelon, N.J.

The Bathroom Blogfest began in 2006 as the brainchild of Stephanie Weaver, Experienceology author and consultant, and Susan Abbott, a business consultant and consumer researcher in Toronto. “They wanted to generate awareness for bloggers passionate about the customer experience at a time when blogging was more experimental. The Bathroom Blogfest created a forum for focusing on spaces that are not a subject of conversation, even though they should be,” added Whittemore. “As an event it builds relationships and conversations about the user experience demonstrating how universal the relevance and appeal is regardless of the industry.” Participation in the 2010 Bathroom Blogfest has increased 65% compared to 2009.

For more information about the blogfest, visit Follow Bathroom Blogfest on Twitter @BathroomBlogfes, look for the tag “#BathroomEXP” on flickr,, Technorati, Twitter and Google or ‘Like’ on Facebook. Or, contact Whittemore at

Participating bloggers for the Bathroom Blogfest ’10 include:

Susan Abbott - @susanabbott - Customer Experience Crossroads -

Paul Anater - @Paul_Anater - Kitchen and Residential Design -

Shannon Bilby - @shannonbilby - My Big Bob’s Blog -, From The Floors Up -, Big Bob’s Outlet -, Dolphin Carpet Blog -, Carpets N More Blog -

Toby Bloomberg - @TobyDiva - Diva Marketing -

Laurence Borel - @blogtillyoudrop - Blog Till You Drop -

Bill Buyok - @AventeTile - Avente Tile Talk Blog -

Jeanne Byington - @ jmbyington - The Importance of Earnest Service -

Becky Carroll - @ bcarroll7 - Customers Rock! -

Marianna Chapman - @ResultsRev - Results Revolution –

Katie Clark - @practicalkatie - Practical Katie -

Valerie Fritz - @Awarepoint - The Awarepoint Blog -

Nora DePalma - @noradepalma - American Standard’s Professor Toilet -, O’Reilly DePalma: The Blog.

Leigh Durst - @LivePath - LivePath Experience Architect Weblog -

Iris Garrott - @circulating - Checking In and Checking Out -

Tish Grier - @TishGrier - The Constant Observer -

Renee LeCroy - @ReneeLeCroy - Your Fifth Wall -

Joseph Michelli - Dr. Joseph Michelli’s Blog -

Veronika Miller - @Modenus - Modenus Blog -

Arpi Nalbandian - @TileEditor - TILE Magazine Editor Blog -

Maria Palma - @mariapalma - People 2 People Service -

Reshma Bachwani Paritosh - The Qualitative Research Blog -

David Polinchock - @Polinchock - Polinchock’s Ponderings -

David Reich - @davidreich - My 2 Cents -

Victoria Redshaw & Shelley Pond - @scarletopus - Scarlet Opus Trends Blog -

Sandy Renshaw - @purplewren - Purple Wren -, Around Des Moines -

Bethany Richmond - The Carpet and Rug Institute Blog -

Bruce Sanders - RIMtailing -

Steve Tokar - Please Be Seated -

Carolyn Townes - @SpiritWoman26 - Becoming a Woman of Purpose -

Stephanie Weaver - @experienceology - Experienceology -

Christine B. Whittemore - @cbwhittemore - Flooring The Consumer ¬, Simple Marketing Blog, The Carpetology Blog

Ted & Christine B. Whittemore - Smoke Rise & Kinnelon Blog -

Linda Wright - LindaLoo Build Business With Better Bathrooms -

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About Simple Marketing Now LLC
Simple Marketing Now, a marketing communications consultancy, helps organizations integrate social media and content marketing with traditional marketing to better connect with customers and improve business profitability. For more information, visit


  1. Now, this post is an amazing blog link resource. Well done, CB!

  2. Thanks, Chris! I'm really excited about what these amazing folks will come up with next week. BTW, you are most welcome to participate, too.

    Happy Bathroom Blogfest 2010!


Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB

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